REAL HUMAN. REAL WORK. REAL GROWTH.
Stop missing calls.
Start booking jobs.
While everyone else is trying (unsuccessfully) to automate their entire business with AI, you got a full-time appliance repair assistant who answers every call, books every job and handles customer support. And when she's not on the phone, she's working on your marketing to generate new customers.
Plans starting at $2,000/month
Month-to-month · No cancellation fees · Free replacement for life
WITHIN YOUR FIRST 30 DAYS, YOU'LL HAVE
A front desk that never misses.
- A dedicated assistant answering your phone
- Following our proven system to book more jobs
- Booking appointments straight into your CRM
- Returning every missed call before they call your competitor
- Handling customer support so you get more 5 star reviews
Your phone's ringing.
Nobody's answering.
You spent good money to make the phone ring. Your ads are working. The calls are coming in. But now you have a new problem…how do you juggle the phones and keep up with your customers in the field.
That job was yours. You paid for it. But nobody picked up the phone, so they just hung up and dialed the next guy.
You don't have a marketing problem. You have a front-desk problem.
Hiring your own CSR means recruiting, interviewing, training, and managing someone. All while you're running the business from out in the field. Most business owners never get around to it. So the calls keep slipping, and the business never grows.
ARM Assistant fixes that. We place a skilled CSR in your business, trained on the same sales system that's generated over $100M in revenue for appliance repair companies like yours, and we manage the back end. You get the new customers. We handle the headaches.
YOUR FIRST 30 DAYS
You'll have a fully working front desk in the next 30 days.
It's not a magic trick. It's a real process, like any hire. We just run it tight, so by day 30 your assistant has a solid grasp on the role and your front desk is handled.
01
Week 1
Lay the foundation.
We get your assistant set up inside your business. Access to your phone, your CRM, and your tools, plus a handbook built on how your shop runs. The groundwork that makes everything after it work.
02
Week 2
Learn the system.
They learn your way of doing things. Your scripts, your booking rules, your service area, your pricing. They start taking calls with our team backing them up on every one.
03
Week 3
Get familiar.
Now they're finding their rhythm. Handling calls on their own, getting into your Google Business Profile and Local Services Ads, and learning the quirks that make your shop yours.
04
Week 4
Fully integrated.
By the end of the month they know the role cold. Answering and booking with confidence, working your marketing, and running your front desk like they've been there for years.
HOW WE FIND YOUR PERFECT MATCH
You said good help is hard to come by. So we made it easy.
It's true. Good help is hard to find, harder to train, and harder still to keep — especially when you're out in the field all day still trying to run your business. So we built the system that handles all the headaches for you:
01
We start with proven talent.
The people who are great on the phone usually already have a job, so we recruit them directly — instead of spending weeks sorting through a pile of unqualified applications.
02
We screen hard.
Our candidates speak clear, easy-to-understand English, have a quiet, reliable work setup, and are loyal, hardworking, and quick to learn. Most don't make the cut.
03
Then we train them on our phone script.
The same system that's helped drive over $100 million in revenue for appliance repair shops just like yours.
04
They learn your industry and your customer.
How a service call runs, from first ring to completed job — and what the person on the other end is actually worried about. They speak your customer's language before they ever touch your phone.
05
They learn your business.
Your service area. Your pricing. Your rules. The way you'd answer the phone if you had the time. They learn it until you can fully trust them to run it on their own.
06
We keep getting better.
Once your ARM Assistant is fully integrated, we keep working with them behind the scenes — coaching them on real calls, building custom tools, and training them on what we learn from thousands of calls across shops like yours. Without that support, most new hires slowly drift. Yours gets better every single month.
The result: a fully trained CSR who knows your business, your industry, and your customer — with none of the headaches.
MORE THAN JUST PHONES
A real employee, not a call center.
Your assistant is a dedicated, full-time member of your team. Professionally managed, not a gig worker. The phone always comes first. The rest of the day, they're working inside your business, doing whatever moves it forward.
Customer support
Answer calls, handle questions, and follow up, keeping every customer cared for from first ring to closed job.
Dispatch & scheduling
Book jobs, route your techs, and keep the calendar tight so the day runs the way it should.
Parts & ordering
Source and order parts, track what's coming in, and chase down anything that's running late.
Reviews & reputation
Ask happy customers for reviews, respond to the ones you get, and keep your ratings climbing.
Follow-ups
Reschedules, callbacks, unsold estimates. Nothing slips through the cracks anymore.
Whatever your shop needs
It's your employee. If it's a repeatable task that's eating your day, they can own it.
$500/MO FREE BONUS
When the phone's not ringing, your ARM Assistant puts on her marketing hat and gets busy generating new customers.
Your ARM Assistant isn't only trained on answering the phone. They're also trained and equipped as your in-house marketing assistant. Every quiet hour gets reinvested into generating the next call.
- Google Business Profile. Posts, photos, Q&A, and reviews kept active and optimized.
- Review generation. Proactively asking customers for the reviews that win the next job.
- ARLocal Services Ads (LSA). Lead disputes, profile tuning, and fast responses to protect your rank.
- Local listings. Kept accurate and consistent everywhere customers find you.
The same person booking your calls is also out there generating more of them.
$500–$1,500
PER MONTH VALUE
PER MONTH VALUE
That's what this service package costs on its own at most agencies. With ARM Assistant, it's included free.
$500–$1,500
PER MONTH VALUE
PER MONTH VALUE
That's what this service package costs on its own at most agencies. With ARM Assistant, it's included free.
HONEST FIT
Who is this for?
- This is for you if:
- You run a real appliance repair business and the phone is already ringing
- You're losing calls because you can't be out in the field and on the phones at the same time
- You'd rather let someone else handle recruiting, training, and managing your new hire than doing it yourself
- You want a real team member, not an AI robot
- This is not for you if:
- You are just getting started and you don't have any calls coming in yet
- You already have a fully-staffed front desk that never misses a call
- You want a message-taking answering service, not a CSR who books jobs and helps run the day to day
- You're looking for a call center instead of a real team member
WHERE YOUR CALLS ARE LEAKING OUT
Your marketing is only as good as your CSR.
Almost every booked job you miss leaks out of one of these four cracks. Your ARM Assistant is trained to plug all four.
THE UNANSWERED CALL
Voicemail is your competitor's best friend.
You have about 3 seconds to answer the phone. Miss it, and they hang up and call your competitor — and that opportunity is lost forever.
THE PRICE QUESTION
"How much do you charge?"
This is the #1 mistake CSRs make when answering the phone. Answer it the wrong way, and they hang up and call your competitor.
THE "I'LL CALL YOU BACK"
"Let me talk to my husband and get back to you."
They're not calling you back. An untrained CSR says "sounds good" and hangs up. Your ARM Assistant is trained to book the appointment on that first call, before the customer cools off or dials the next shop.
THE MISSED CALL TEXT-BACK
A missed call isn't a lost job.
Even the best CSR misses one now and then. But you don't just leave it — you follow up, immediately. This is where your ARM Assistant thrives. They don't just answer the phone, they do the dirty work that keeps your business growing.
Plug the leaks. Keep the jobs you already earned and don't let them call your competitors.
WHY CHOOSE US
We wrote the book on answering the phone.
JE
Since 2011, our entire business has been focused on generating leads for appliance repair companies. We've generated over a million calls for our clients — and we've listened to tens of thousands of recordings to know exactly what works and what doesn't.
If anyone is qualified to place an assistant in your business, it's ARM.
We literally wrote the book on how appliance repair CSRs should answer the phone and book the job. We've built the industry standard for call-tracking software, and the original appliance repair marketing system that's still generating thousands of leads a month.
So ARM Assistant isn't some staffing company that thought it would be cute to serve the appliance repair industry. We're the company that wrote the playbook — and now we're putting a trained assistant inside your business, running the exact system that has already generated over a million calls for appliance repair companies.
Justin Eckrich, Founder & CEO, Appliance Repair Marketing
Since 2011
Focused exclusively on the appliance repair industry
1,000,000+
Appliance repair calls generated and tracked
10,000s
Recorded calls reviewed to build the standard
The Book
We literally wrote the appliance repair phone script
We've spent over a decade learning exactly what should happen when an appliance repair phone rings. ARM Assistant puts all of it in the seat.
REAL ARM CLIENTS
What appliance repair owners say.
★★★★★
"The only reason I would not use ARM is if you don't want to answer the phone when it rings. I have nothing but GREAT reviews for ARM."
Jamie Leggett
Mr. Appliance of Douglasville · Douglasville, GA
★★★★★
"The call I get from ARM is a good call 99% of the time. And 99% of the time, that call turns into a booked appointment."
Mike Musayev
APL Repair · Richmond, TX
★★★★★
"We've doubled our sales month over month since joining ARM."
Andrew Prestigiacomo
Register Appliance · Rochester, NY
★★★★★
"The phone just wasn't ringing. These guys do what they say, and make the phone ring. They saved my business."
Chad Jansen
Mr. Appliance of Laguna Beach · Laguna Beach, CA
★★★★★
"This past year with ARM, we've seen 100% growth. In 3.5 years, we've gone from 2 trucks to 7 trucks, and getting ready to add another!"
Bill Crane
Mr. Appliance of Huntsville · Huntsville, AL
★★★★★
"You guys are the best lead source I've ever come across, and I've been doing business for 25 years!"
Michael Crowder
All Pro Appliance Repair · Tampa, FL
OUR PROMISE
The Lifetime Replacement Guarantee.
Hire a CSR yourself, and the day they quit you're back to square one — posting the job, screening résumés, training someone new, all while the phone goes unanswered again.
With ARM, that never happens. If your assistant ever leaves, isn't the right fit, or isn't performing, we replace them, 100% free — re-train the new one on your shop, cover the gap, and keep your jobs booking. For as long as you're a client. No re-hiring, no re-training, no starting over. Ever.
Always covered
Sick days, time off, turnover — backup is built in, so your phone is always answered.
Always trained
When we swap someone in, we bring them up to speed on your shop. You don't lift a finger.
Guaranteed for life
As long as you're with us, the replacement promise never expires.
THE MATH
A real hire costs far more than $20 an hour.
A decent CSR runs $20 to $30 an hour — we'll use the low end. But the real number is far more than the rate, once you add everything an employer actually pays: taxes, benefits, workers' comp, equipment, and the hours you burn hiring and managing. Here's the honest all-in, next to one ARM Assistant seat.
Base hourly rate
Payroll & employment taxes
Health insurance & benefits
Workers' comp & liability
Equipment, software & phone
Recruiting, training & turnover
Management, coaching & backup
Already knows the appliance trade
Real hourly rate
Total monthly cost
A REAL $20/HR HIRE
$20/hr
You pay
You pay
You pay
You pay
You pay
You pay
You train them
$30/hr
~$5,000/mo
ARM ASSISTANT
$12.50/hr
Included
Included
Included
Included
Included
Included
Included
$12.50/hr
$2,000/mo
Less than half the cost. At $2,000/month, you could staff two ARM Assistants for less than one real hire — and never post a job, screen a résumé, or train anyone.
Illustrative all-in comparison for a full-time front-desk role at a $20/hr base, including employer taxes, benefits, workers' comp, equipment, recruiting, and management overhead. ARM Assistant is $2,000/month, all-in.
THE INVESTMENT
$2,000/month
One dedicated, full-time assistant — recruited, trained, and managed by ARM. No per-call fees, no surprise onboarding charges.
- The assistant
- Daily management
- Recruiting & vetting
- Backup coverage
- Industry + shop training
- GMB + LSA marketing
The marketing work alone, managing your Google Business Profile and Local Services Ads, runs $500–$1,500/month at most agencies. With ARM Assistant, it's included.
No contracts, cancel anytime — backed by our Lifetime Replacement Guarantee.
HOW IT WORKS
Here's what happens next.
1
Book the call
Pick a time. No forms, no application, no hoops.
2
We map your front desk
We find where calls are slipping and what your seat needs to cover.
3
Your assistant goes live
We match, train, and deploy. You start catching the calls you were losing.
BEFORE YOU BOOK
The questions owners ask.
Is this just an answering service?
No. An answering service takes messages. Your ARM Assistant is a trained employee who books jobs and works your front desk the way you would — backed by ARM’s playbooks and a knowledge base built on your shop. The goal isn’t “we caught the call,” it’s “the job’s on your calendar.”
Will they understand my business and the appliance repair industry?
Yes. Your assistant already knows the appliance repair world — the lingo, the workflow, the common questions. They’re trained on your tools and how your shop runs, they speak perfect English, and they come with their own equipment and software. Remote, fully equipped, batteries included. You’re not starting from zero.
How do I know they'll actually care about my business?
These aren’t gig workers juggling ten clients. They’re loyal, dedicated, full-time assistants — professionally managed by ARM — whose only job is to help you grow your business. They’re matched to your shop, invested in your results, and held to our standards. You get someone who treats your phone, and your customers, like their own.
Are these full-time employees or freelancers?
Full-time and dedicated — not freelancers. Your assistant works a full-time schedule for your shop alone, professionally managed and held to ARM’s standards. You’re not renting a few hours from someone juggling a dozen other gigs; you’re getting a committed member of your team.
What if my assistant is sick or can't work?
You’re never left with a dark phone. Because the seat is managed by ARM, backup coverage is built in — when your assistant is out, we keep the seat covered. That’s the difference between a managed seat and a solo hire: when your one employee is out sick, you lose coverage; with us, you don’t.
What hours do they work?
Your hours. The seat is staffed to your business hours and your time zone, so calls get answered when your customers are actually calling.
Is my business and customer data safe?
Yes. Your assistant works in a professional, supervised environment, inside the systems and access you control, and follows ARM’s security standards. This isn’t an anonymous freelancer — it’s a vetted, trained team member, fully managed and accountable under ARM’s oversight.
How is this different from hiring a VA myself?
A VA off a marketplace is a stranger you have to vet, train, manage, and replace yourself — with no industry knowledge and no backup. ARM Assistant is recruited, trained on appliance repair and your shop, backed by our operating system, covered when they’re out, and replaced by us if the fit’s wrong. You get the outcome, not the project.
Can they do more than answer phones?
That’s the whole point. Customer support, dispatch, parts ordering, follow-ups, reviews, and even marketing work like your Google Business Profile and Local Services Ads. The phone always comes first — everything else fills the hours around it.
What does the $2,000/month cover?
One dedicated, full-time assistant for your business, plus recruiting, training, and ongoing management — all included. Flat rate, no per-call fees, no surprise onboarding charges. About $12.50/hr, fully loaded, with none of the overhead of a traditional hire.
How fast can my assistant start?
We move quickly. The discovery call kicks off matching and training, and the 30-Day ROI Guarantee means you should make your money back inside your first month.
What if it's not the right fit?
Our Fit guarantee covers it. If the chemistry isn’t right for your shop, we replace your assistant. And if you haven’t seen value in 30 days, we keep working until you do.
Am I locked into a contract?
No long-term lock-in. We’d rather keep earning your business each month than trap you in a contract.
YOUR FRONT DESK, HANDLED
The phone's ringing right now.
Book a discovery call. We'll show you where calls are slipping and exactly how a dedicated assistant fills your schedule.
No minimums. No long-term contract. A real plan within one business day.
P.S. The calls are coming in either way. The only question is whether someone's there to book them, or whether they keep going to the next shop on the list. We onboard a limited number of new placements each month. Book the call while there's a seat open.